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The new generation of international students
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Digital engagement

The pandemic has changed our digital engagement behaviour…forever

Aren’t humans amazing? Just when we think we’re not resilient, a pandemic strikes, and eighteen months later the digital engagement landscape is permanently transformed. Gen Z customers, of course, have […]

Student influencers

Influencer Marketing: How To Find Your Advocates…And Your Detractors

Influencer marketing remains a buzz phrase in 2021. In fact, it’s unlikely that it’s going anywhere soon. What are the most influential factors for Gen Z when it comes to […]

Are you ready for the DSA?

DSA: What does the 2022 Digital Services Act mean for you?

From 2022 online marketplaces, networking apps and digital communities will have to comply with a new Digital Services Act (DSA). The law will cover the EU, and therefore impact any […]

Why are emojis engaging?

Why Do Emojis Increase Engagement?

Engaging with student customers in 2021 requires a digital language all of its own, even when dealing with a domestic audience. For institutions looking to engage international students there’s the […]

Digital student recruitment

Insights for the international HE sector

Bringing you the latest news, thought leadership and insider tips on AI, tech and digital acceleration for universities and higher education institutions.